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Focused Marketing Research Inc. is a qualitative market research firm, founded in 1999 in response to critical marketing issues that our clients were tackling:

  • Why do people buy what they buy?

  • How can products be positioned to fit the needs of the consumer?

  • How can marketing research answer those questions?

Focused Marketing Research brings more than 15 years of marketing research, strategic planning and brand management expertise to our clients.

We bring renewed energy and focus to each project, asking the right questions at the right times to gain the greatest insight and results.

Our philosophy is simple: Provide our clients with compelling, actionable results they can apply to improve their business.